Email Campaigns
LocumJobsOnline allows you to send targeted HTML emails to leads on an a la carte basis. We require that your custom HTML and text files include our footer tag, explained below. You can also use dynamic content placeholders to personalize your messages:
Placeholder | Required | Description |
---|---|---|
[FOOTER] | Yes | Inserts our footer to ensure the message complies with CAN-SPAM legal requirements: |
[firstname,fallback=] | No | Inserts the first name of the lead this email is being sent to. You can specify a value after fallback= that will be used when sending tests of your email. |
[lastname,fallback=] | No | Inserts the last name of the lead this email is being sent to. You can specify a value after fallback= that will be used when sending tests of your email. |
[License,fallback=] | No | Inserts one of the following possible values, depending on what type of lead this email is being sent to:
|
[Specialty,fallback=] | No | Inserts one or more of the following possible values, depending on what specialties the lead this email is being sent to has experience hauling:
|
[State,fallback=] | No | Inserts the standard USPS 2-letter state abbreviation for the state where the lead this email is being sent to lives. You can specify a value after fallback= that will be used when sending tests of your email. |